Checklist for contributors

This is a contributor’s checklist for every post to the Philly Soccer Page. It includes both a guide to getting your post set up, a style guide, and a list of general tips.

Daily editor rotation

  • Monday: Dan
  • Tuesday: Steve, swwhisler@gmail.com
  • Wednesday: Rashaad, rashaad.jorden@hotmail.fr
  • Thursday: Steve
  • Friday: Rashaad

Guide to posting

1) Headlines
  • Capitalize only the first word and proper nouns.
  • Your headline must be interesting enough to prompt people to click, or they’ll never click in to read read your post.
2) Excerpt

Write an excerpt of less than 45 words in the Excerpt box, which is found below your Post box further down on the page. This will appear on the front page beneath your headline. This is what entices people in to read your post. NOTE: If you don’t see the Excerpt field, go to the Screen Options dropdown at the top of your post page and click the Excerpt box to enable the Excerpt field. 

3) Featured Image

Here’s how to set the featured image that will appear for your post on the front page. All posts need one.

  • Click the button for Set Featured Image (under the headline, Featured Image).
  • Search for and select a photo from the Media Library.
    1. Some photos don’t turn up in the search because they have not been properly indexed by the names of players or teams. So an alternative way to find photos is to look through the photo essays, either in the dashboard or on the site itself.
    2. If you can’t find an image this way, select an image from our Flickr page, save it to your hard drive, and upload it via Set Featured Image. Include in the description the names of players and teams shown in the photo, as well as the photographer’s name.
  • Credit the photo in italics at the top of your post. Example: Photo: Nicolae Stoian.
  • Note: Featured photos should we ones that are longer horizontally than they are vertically.
4) Twitter

Under the Twitter section at the bottom, write a short (113 characters or less) phrase that will be posted to Twitter when your post goes live.

5) Grammar & spelling
  • Spellcheck. There is spellcheck button on the dashboard above your posting box. (Identify the button from the ABC on top of a checkmark.)
  • Proofread. Reread your post to catch language errors.
  • Use only one space after a sentence, not two.
6) Subheadlines

Subheadlines should be done in Heading 5 format. You can set this by dragging down from the Paragraph menu.

7) Format options

Studies have shown that online readers skim more than they read. You need to pull them back into the post with clear formatting that makes your post more than just one big wall of similar text. Here are some suggested options:

  • subheadlines
  • bulletpoint lists
  • numbered lists
  • boldface images
8) Categories

Select what category your post falls into. Typically, it’s no more than one or two categories.

Examples: Union, Match Reports, Local, Philadelphians Abroad, Player of the Week.

9) Tags

Tag any proper noun you think would be searched online. This increases visibility on search engines.

Examples: Philadelphia Union, Amobi Okugo, PPL Park, Columbus Crew, Major League Soccer.

10) Feature on Home Page

Click the box that says “Feature on Homepage?” under Post Options.

11) Save draft, add note to headline and email editor(s)
  • Do NOT hit Publish unless you’ve been advised to.
  • Put a note on your headline like this: “Union sign Fafa Picault — READY, NEEDS EDIT.”
  • Save your draft.
  • Then email the daily editor, who will schedule your post to go live.

Details to include when uploading photos

When uploading a photo to the site, please include the following details:

  • Name(s) of player(s) in the photo
  • Name(s) of team(s) in the photo
  • Date of the photo (month/year will do)
  • Name of photographer
  • Any other details that seem appropriate (Example: PPL Park, Chester, parking lot, etc.)

This will make the photo searchable in our media library, which means the photo will be more likely to be used as a featured photo in subsequent posts. If that info isn’t in there, it becomes very difficult to find and use the photo later.